The 2020 Tokyo Olympics, scheduled for July 24 to August 9 of this year, were postponed to next year. The question that will be answered in the coming weeks, if not coming days by the IOC, will be when the Games will be held in 2021.

The 2020 Tokyo Olympics will likely be held in late July to early August – more specifically: Friday, July 23 to August 8, 2021. Here’s why, as we break down the pros and cons of Spring, Fall and Summer.

Spring: Imagine the Tokyo Olympics in April, after the Masters in Augusta takes place in April 8-11, Tiger Woods winning a Green Jacket and then playing for gold at the Kasumigaseki Golf Country Club with cherry blossoms scattering in the gentle spring breeze. Also imagine a marathon in Tokyo as the runners run in a most temperate clime, not the hot-and-humid they would experience in July and August.

But then there’s the uncertainty: will the coronavirus be rearing its ugly head again in the winter of 2021, and will a treatment or cure be available to ease our anxiety about the sneezing and coughing of those around us in the late winter, early spring? Additionally, there is the logistics of re-starting the operations of the Olympic Games. According to this article, Tokyo Olympics and Paralympics organizing committee President Yoshiro Mori said that there would not be enough time to secure volunteers and ensure execution of qualifying events.  “It’s better for preparation time to be kept as long as possible,” he said.

Additionally, in the US market, the Olympics would have significant competition with the NBA playoffs, which take place from the middle of April to the middle of June, as does the NHL playoffs. NBC is in the middle of a US$12 billion contract to cover all Olympic Games, summer and winter, from 2014 to 2032. The reason the American television network paid so much was because the Olympics help them dominate the ratings and sell profitable ad space. Suddenly competing for eyeballs against the NBA playoffs as well as the NHL playoffs, which is also broadcast on NBC, would not be what the network signed up for.

This is true for Europe and the football broadcasters, according to this article from The Sports Examiner. “…it’s worth noting that the European soccer league schedules run into the middle or end of May (as does the UEFA Champions League). That means that European broadcasters are not going to be interested in having an Olympic Games start any earlier than the middle of June and that might be pushing it.”

 

Fall: The 1964 Tokyo Olympics took place in October, in order to avoid the heat and typhoons of summer. It’s true, they did not get heat and typhoons; they got rainy and cold instead. While NBC was the American broadcaster then, the business of sports broadcasting was not so large that concern about competing against the World Series  or the start of the professional and college football and basketball seasons was non-existent. That is not true today, as both the World Series and American football are highly popular sports, and would eat heavily into NBC’s ratings and ad revenue. Yes, this schedule conflict is a significant part of the decision making matrix for the IOC, according to veteran Mainichi Shinbun sports writer, Takashi Takiguchi.

As the provider of the highest payments for Olympic broadcast rights, the US media giant NBC is most averse to changes in its timing. The games are well known for scheduling events to meet NBC demands. Autumn is the peak season for baseball, basketball, and American football in the North American market, ensuring that NBC will not sign off on holding the Olympics then. And in Europe, where paid satellite broadcasting is common, soccer leagues are in full swing at that time.

 

Summer: Mori as well as John Coates, who is the main liaison between the IOC and the Tokyo Olympic and Paralympic Organizing Committee, have already stated that the likeliest schedule for 2021 will be in late July, early August, according to the New York Times. In fact, NHK has already reported that Friday, July 23, 2021 is the most likely date for the opening ceremony for Tokyo 2020.

NHK sources say the option of opening the Olympics in July of next year is gaining support at the committee, considering the time needed to contain the virus, make preparations, and select athletes.

One of the biggest challenges for figuring out when to schedule the Olympics in 2021 is the fact that there are already so many sports events scheduled, some of which have been re-scheduled from 2020. (You can see a schedule from AIPS Media here.) Takiguchi of Mainichi wrote, “the sporting calendar is so packed that any change in schedule for the Olympics will have knock-on effects. These inevitably deal heavy blows to the sports business, which is always bound by contracts.”

In the case that Tokyo2020 is moved to late July, early August, a couple of major world championships have to be re-scheduled if they do not want to be overshadowed by the Olympics:

• the FINA World Aquatics Championships in Fukuoka, Japan, from July 16 to August 1, and
• the World Athletics Championships in Oregon, American, from August 6 to 15.

In fact, the head of World Athletics, Sebastian Coe, already said in the NYT article that he is open to moving the dates of championship in Oregon, citing the benefits of moving the event to 2022. “You may have world championships in consecutive years where we wouldn’t normally have had that,” he said. “But for athletics, it’s not such a bad thing. To go from 2021 Olympic Games into two editions of the world championships, ’22 — possibly ’22 — ’23 we’re in Budapest, and then into the Olympic Games in Paris in ’24. It would offer athletics center stage at a very public point of the year.”

So the smart money for the commencement of the 32nd Olympiad is on Friday, July 23, 2021 – maybe a couple of seats for the Opening Ceremony will open up by then.