This was my father’s identity card for the 1964 Tokyo Olympics. Through his work for NBC News, and NBC’s sustained relationship to the Olympic Games, I was a fan of the greatest sports competition in the world. I was only one years-old at the time of the Tokyo Olympic Games, and of course remember nothing of it. But come 2020, when the Summer Games return to Tokyo, I will be there.
It was opening day for Major League Baseball, and the Seattle Mariners were taking on the Oakland Athletics in Japan at the Tokyo Dome.
The A’s were winning 5-4 in the top of the fourth, and Ichiro Suzuki was coming up to bat. The future first-ballot hall of famer extended his right arm, holding his bat straight up, and awaited the pitch.
Six people on the 2019 Oakland roster were not even born when Ichiro started his career as a rookie for the Orix BlueWave in 1992. The hair on his head and face was trimmed nearly to the skin, but even that couldn’t hide the gray of a grizzled 45-year-old veteran.
Ichiro took a first-pitch strike, worked it to a 3-2 count, hitting a ball off his leg twice, before ripping a ball foul down the right field line, electrifying the crowd, all of whom were essentially willing Ichiro to get a hit – one more to the 4,367 hits in his professional baseball career.
Ichiro walked, and then, as the Mariner’s took the field for the bottom of the fourth, Ichiro jogged back in, embraced teammates around third base and entered the dugout to the applause of the fans.
I was one of those 45,787 fans, wondering if we had seen the last appearance of Ichiro on the field. Joining an American Chamber of Commerce of Japan event, I got a unique behind-the-scenes look at Major League Baseball. Jim Small, Senior Vice President of International Business at Major League Baseball, took us on a tour of Tokyo Dome: the press room, the bullpen and the field to watch batting practice.
We watched Ichiro’s replacement in right field, Dan Vogelbach slash balls in the batting cage as Small pointed to the red patches in the green sea of artificial turf. He told us that two tons of clay on the mound and around the bases had been shipped in from the United States….by plane…after issues at the Panama Canal thwarted the forward progress of the freighter ship.
Getting the proper clay to Japan for two exhibition games and two official games was vital to Major League Baseball (MLB). With tens of millions of dollars of assets on the field in the form of professional baseball players, MLB didn’t want to have a repeat of what happened to Robin Ventura of the Mets, when they took on the Chicago Cubs in Japan in 2000, the first time any regular-season games had taken place outside North America. According to the New York Times, Ventura slipped twice in the batter’s box during a game, the Japanese clay being of a looser, drier consistency.
When we got into a meeting room for an Inside Baseball talk before the game, Small got down to business. Japan is a critical market, and a major source of revenue for MLB, whether it is media (e.g.: streaming of MLB games), sponsorships (e.g.: commercials or corporations that want to market themselves using the MLB logo or Japanese players in MLB uniforms), consumer products (e.g.: jerseys and caps), and events (e.g.: exhibition or regular-season games).
And MLB, like so many other businesses, want to grow smartly around the world. According to Small, investing in markets like Japan, South Korea, Taiwan and Latin America is a no brainer – baseball is a popular part of the culture and so the fandom and infrastructure are in place for MLB to plug and play. That’s why MLB is holding 2019 regular season games not only in Japan, but also in Mexico.
MLB is also looking at emerging markets, those with strong economies and perceived to have the potential to grow the sport. Thus, games between teams in one of the fiercest and famed rivalries in baseball – The New York Yankees and The Boston Red Sox – will take place in London, England on June 29-30.
It’s unclear whether baseball will take off in England – there is so much competition for the English sports fans’ mindshare and wallet. But MLB believes that the Asian emerging markets show tremendous potential for growth, particularly China and India.
China: As China prepared for the 2008 Beijing Olympics, Small told us that leaders in China recognized that they were not competitive in baseball compared to its Asian neighbors, like Japan, South Korea and Taiwan. They saw baseball as an Asian sport and they wanted to be better. Today, 650,000 viewers watch each MLB game broadcasted in China, in Chinese, which actually dwarfs the Japanese market. Some 300 stores sell MLB goods. And there are actually 7 Chinese nationals in the farm systems of major league baseball teams. China may not make the top 12 for the Olympics in Tokyo, but they are determined to catch up to their Asian brethren.
India: In 2008, the Pittsburgh Pirates created some media buzz by announcing the signing of two pitchers from India to minor league contracts. As interest by Indians in American baseball has grown, so too has MLB’s interest in growing the India market. As Small explained, India’s love for cricket is an advantage, particularly from a talent perspective, as the throwing and catching movements, on the whole, are similar to those in baseball. But perhaps even more intriguing is this: India has an incredibly high percentage of people who own connected devices like smartphones and tablets – 90%. That’s 90% of 1.1 billion people, of which 89% interact on social media. That’s the kind of market where the right steps can grow brand awareness very quickly.
Ichiro maybe saying goodbye to baseball. But the MLB is saying hello, konnichiwa, namaste and ni hao to the world.
(Oh by the way, Seattle won 9-7.)
A picture, they say, tells a thousand words. You could also say, it tells it in a thousand languages as well.
In 1964, as organizers were preparing for the arrival of tens of thousands of foreigners for the Tokyo Olympics, the Japanese were concerned with how to direct people to the right places and the right events with the least amount of error, particularly in a country where foreign language proficiency was poor.
The decision was to use symbols to show people where various places were, like the toilets, the water fountain, first aid and the phone. Symbols were also used to identify the 20+ sporting events on the schedule for the Tokyo Olympics. Due to this particular cultural concern, the 18th Olympiad in Japan was the first time that pictograms were specifically designed for the Games.
Over 50 years later, the symbols have become de rigeur for presentation in Olympic collaterols and signage.
On March 12, 2019, the day when officials announced that there were only 500 days to go to the commemcementof the 2020 Tokyo Olympics, they introduced the pictograms designed for the 2020 Games.
“I was thrilled with being able to participate in the history of Olympics,” said Masaaki Hiromura in this Asahi Shimbun article, a Tokyo graphic designer who designed the pictograms for the 2020 Games. “I was able to make them in which we can be proud of as the country of origin that first made pictograms for the Games.”
At the top of the post is a comparison of the symbols designed by Yoshiro Yamashita in 1964 (in gray), and the symbols designed by Himomura (in blue).
For 2020, as you can see below, there are far more sporting events…which means far more tickets. Those tickets go on sale in April.
Answers to caption question: 1 – athletics; 2 – fencing; 3 – wrestling; 4 – volleyball; 5 – canoeing; 6 – soccer; 7 – aquatics; 8 – weightlifting; 9 – artistic gymnastics; 10 – modern pentathlon; 11 – sailing; 12 – boxing; 13 – basketball; 14 – equestrian; 15 – rowing; 16 – hockey; 17 – archery; 18 – cycling; 19 – judo; 20 – shooting
What could go wrong at the 2020 Tokyo Olympics?
I was asked that question by best-selling author, Bob Whiting, for a weekly column he writes for the Japanese newspaper, Yūkan Fuji. My answer to him?
And we don’t have to go too far back in time for a prime example.
It was less than three years ago when the organizers of the 2016 Rio Olympics had to endure an endless number of threats to the reputation of Brazil and the Olympics:
- The Brazilian economy had tanked. Police and firemen protested at the airports they were not getting paid, warning people to stay away. There was even significant speculation that the organizers would cut air conditioning in the Olympic Village to save costs.
- The largest scandal in Brazilian history filled the headlines in 2016, one that involved state-run oil company, Petrobras, in which officials received kickbacks in return for selection of specific suppliers, kickbacks that totaled some USD3 to 5 billion.
- The question of whether the president of Brazil, Dilma Rousseff, would be impeached and removed hung over the Games like a cloud. (She was removed from office 10 days after the end of the Rio Olympics.)
- The threat of catching the Zika Virus, a mosquito-borne threat to pregnant women and newborns, kept tourists and Olympians away from the Rio Olympics.
- The site of the triathlon and sailing competition, Guanabara Bay, was so contaminated with human waste that it threatened the health of athletes who would compete in those waters.
It’s impossible for Olympic officials to control the media’s thirst for issues and scandal, but the circumstances of Brazil at the time made it easy for the press to generate negative storylines.
Will that be the case in Tokyo, when the Olympics come to town in July and August of 2020? What are the headlines that could shake Olympic officials or encourage the naysayers?
- North Korea Boycotts the Olympics: The Korean teams marched together at the PyeongChang Winter Olympics in 2018, and even brought together North and South Koreans on the women’s ice hockey team. But if pressure mounts due to lack of progress in US-North Korea talks to denuclearize North Korea, who knows whether the Olympics will become an opportunity to raise the rhetoric and make North Korea’s participation a bargaining chip?
Is there precedent? Yes. The North Koreans abruptly boycotted the 1964 Tokyo Olympics the day before the opening ceremony.
- Magnitude 8.0 Earthquake Hits Tokyo – Olympics Disrupted: The timing of an earthquake just prior or during the Olympics are highly unlikely. And yet, the fear of the big one in Tokyo is in the back of the minds of many in Japan since there hasn’t been one since the Great Kanto Earthquake of 1923. Last year provided multiple reminders of Japan’s vulnerability to mother nature. In an annual vote of the kanji character that bests represent the year of 2018, the symbol for “disaster” was selected. After all, in 2018, 200 people were killed in flood waters across 23 prefectures, dozens perished in a 6.6 magnitude earthquake in Hokkaido, and there were at least 11 fatalities when Typhoon Jebi swept through the Kansai region.
Is there precedent? Yes. The 1989 World Series, when a magnitude 6.9 earthquake struck San Francisco just prior to the start of Game 3 match between two Bay City teams, the Oakland Athletics and the San Francisco Giants.
- Officials Deny Bribery Allegations in Black Tidings Affair: A dark cloud in the distance appears to be approaching. The former president of the International Association of Athletics Federation (IAAF), and longtime IOC member, Lamine Diack, has been held by authorities in France since November, 2015. One of the allegations under investigation is whether Diack and his son Papa Massata Diack, were responsible for payments of USD2 million made from officials in Japan to Papa Diack through a company in Singapore called Black Tidings. It is alleged that these payments, made in July 2013, were connected to bribes that would “help the Japanese capital secure the hosting rights for the Olympic and Paralympic Games,” according to the French newspaper, Le monde. The current president of the Japan Olympic Committee, and member of the IOC, Tsunekazu Takeda, is under investigation for corruption, and may end up retiring from the Japan Olympic Committee in June or July.
Is there a precedent? Yes. A year after the end of the 2016 Rio Olympics, the head of the Rio de Janeiro Organizing Committee and member of the Brazilian men’s volleyball team at the 1964 Tokyo Olympics, Carlos Nuzman, was arrested for soliciting votes ahead of the 2009 IOC session to select the host city for the 2016 Summer Olympics.
Make no mistake – prior to the 2020 Tokyo Olympics, there will be a lot of noise, much of it negative. That’s just the reality of hosting a high budget big tent event like the Olympics.
But also, make no mistake – in the end, it is always about the athletes – their stories of struggle, fair play, excellence and achievement – that drive the headlines during the Games. Those are the headlines that will inspire millions of young Japanese, and provide the motivation that propels a select few to future Olympiads.
By the way, the last two paragraphs are what Bob quoted me on at the end of his column – after all, you can’t end a story like this with such black tidings.
The 2020 Tokyo Olympics will be great, and you won’t want to miss it!
It’s March 12, 2019.
It’s now 500 days to July 24, 2020, and the Opening Ceremonies of the 2020 Tokyo Olympics!
The National Stadium is taking shape.
Volunteers have raised their hands.
Tickets are close to going on sale.
In only 16 more months, the world will come to Japan for the XXXII Olympiad. Which made me wonder. What was it like on May 29, 1963 – when it was 500 days to go for the 1964 Tokyo Olympics? I took a look at The Japan Times for a week from May 23 to 31 to see what was top of mind in the press with 500 days to go.
First thing I noticed – no big deal was made that there were 500 days to go. But I also noticed that in addition to the significant progress on Olympic-related infrastructure, geo-political issues that were brewing in May, 1963, would come to a head 500 days later.
The facilities were taking shape: It was reported at a government meeting that “80% of the National Stadium, 20% of the track and field course, 25% of the boat course at Toda, 50% of the shooting range at Asaka, 50% of the sports center at Komazawa, and 75% of yacht harbor at Enoshima inland are completed.”
Indonesia’s Participation Under Threat: The IOC was scheduled to expel the National Organizing Committee of Indonesia, which would mean that Indonesian athletes would not be allowed to participate at the Tokyo Olympics. President Sukarno arrived in Tokyo unofficially before taking off for his planned trip to Europe, with hopes of improving the tone of Olympic discussions. This was part of an ongoing dispute over the politicization of sports, and it did not end well for Indonesia. As you can read here, the Indonesians could not get what they wanted, and boycotted the Games.
JFK Thanks Hayato Ikeda for Congratulating JFK: Prime Minister Hayato Ikeda received a cable of thanks from US President John F. Kennedy, for the prime minister’s message of congratulations on the successful orbiting of an American spaceship, Faith 7, which circled the earth 22 times in mid May, piloted by a single astronaut. During the Tokyo Olympics, the Soviet Union would surprisingly top that by sending the world’s first spaceship with a crew of three – the Voskhod – during the Olympic Games.
USSR, USA and Cuba: Soviet leader Nikita Khrushchev threatened that things could get worse than the Cuban Missile crisis of the year before if the United States did not cease in interfering in Cuban affairs. Little did Khruschev know that he would be ousted from power a bit over 500 days later.
Nuclear Tests: The Japanese government decided in May of 1963 to cease its protests against American underground testing of nuclear explosives, after one such test took place in mid May in Nevada. The Japanese government finally realized that simply protesting the US government to change its behavior was not working. They didn’t realize that about 508 days later they would have to protest China’s decision to test its first atomic bomb, which they did on October 16, 1964, six days into the Tokyo Games.
The 2020 Tokyo Olympics begin on July 24 next year.
But the first sporting event will take place two days earlier, in Fukushima, when preliminary matches of women’s softball begin at Fukushima Azuma Baseball Stadium.
Azuma Stadium is about 90 kilometers from Fukushima Daiichi Nuclear Power Plant, the site of Japan’s gravest nuclear disaster since World War II.
It was 8 years ago today when a 9.1 magnitude earthquake rattled the Pacific coast side of northern Japan (Tohoku), triggering enormous waves of water inland, both resulting in approximately 16,000 deaths, and leading to nuclear meltdowns in the Fukushima reactors as the tsunami overwhelmed the power plants. The nuclear fallout turned communities around Daiichi into ghost towns, and the prefecture into a national pariah.
The decision by the organizers to bring sporting events to Tohoku during the Olympics was made with the intent to drive investment back to the area, and build a sense of hope to the region.
“This is a great opportunity to bring the spirit of the Olympic Games to this region, which was affected by the tsunami in 2011,” IOC leader Thomas Bach told a press conference in Pyeongchang, South Korea when this was announced on March 17, 2017. “It is also an expression of solidarity of the Olympic movement with the people in this region who are suffering from the consequences of this disaster.”
Baseball infielder, Akinori Iwamura, who played many years for the Yakult Swallows as well as the Tampa Bay Devil Rays, was a member of the Tohoku Rakuten Golden Eagles when the earthquake and tsunami hit, continuing to play for a minor league squad called the Fukushima Hopes through 2016. His hope too was that the region would be revitalized, and Iwamura was a vocal cheerleader, according to this New York Times article.
“I call myself a missionary,” Iwamura said. “Even though it’s a negative way many people know the name of Fukushima, we have to change it into a positive way.”
Iwamura believed that hosting softball games during the Olympics at Azuma Stadium, where his Fukushima Hopes play, would build the area’s image and attract tourism. “When they go back to their country, they can tell their impression to the local people of their countries so it will bring more people to come for tourism,” he said.
However, there are those who not only consider such thoughts wishful thinking, they consider it a cover up, as this article from The Independent points out.
Immediately after the announcement in March that Fukushima would host baseball, anti-nuclear activists denounced the move. They argued that it created a false impression that Fukushima had returned to normal and glossed over the remaining hardships faced by an estimated 120,000 residents who still cannot – and may never – return to their homes.
Kazuko Nihei has two daughters, and she fled her home in Fukushima City in 2011, and has sworn never to return. The government has provide financial assistance to people evacuated from the terribly affected areas, particularly those in the area where nuclear radiation fears are greatest. The government ended that assistance for people like Nihei, and so she struggles to make ends meet, according to Channel News Asia.
“I have to work with every ounce of energy,” said Nihei, who works seven days a week to help keep the family afloat.
Why won’t she return with her family to Fukushima? The Japanese government has worked hard to decontaminate the area so that families can return. But the fears of radiation in the environment remain.
…the programme has not swayed everyone, with a poll conducted in February by the Asahi Shimbun daily and Fukushima local broadcaster KFB finding that 60 per cent of Fukushima region residents still felt anxious about radiation.
Nihei worries about “various health risks for children, not only thyroid (cancer) but others including damage to their genes. If there was a comprehensive annual health check, I might consider it, but what they are offering now is not enough, it only concentrates on thyroid cancer,” she told AFP.
Then there is the contaminated water used as a coolant in the nuclear reactors – a million tons of water that contain radioactive elements. Processing the contaminated water, as well as the ongoing dismantling of the nuclear plants, are long, difficult and costly tasks – the New York Times states it would take 40 years and cost nearly USD200 billion.
Additionally, there is a risk to keeping the radioactive water in the thousand or so water tanks on land, near the power plants – the number will rise and the space to store the water is limited. And the tanks could crack, particularly if another major earthquake hits Tohoku.
The Japanese government hopes to purify that water to the point where the water can be disposed of in the Pacific Ocean. But, as one can imagine, that idea doesn’t sit well with people who live there, particularly those in the fishing industry.
“That would destroy what we’ve been building over the past eight years,” said Tetsu Nozaki, head of the Fukushima Prefectural Federation of Fisheries Co-operative Associations. Last year’s catch was just 15 percent of pre-crisis levels, partly because of consumer reluctance to eat fish caught off Fukushima.
The Olympics will come and go. But the disturbing legacy of 3.11 in Fukushima will linger on.
“A mind that is stretched by a new experience can never go back to its old dimensions.” Oliver Wendell Holmes
The nineteen-year-old landed in Tokyo, Japan wide-eyed.
A rising star in the best women’s athletic program in the United States, Wyomia Tyus had incredible opportunities for a young woman traveling the world, including Poland, Germany, England and the Soviet Union. But nothing prepared her for the crowds of Tokyo, she told me.
I grew up in Griffin, Georgia, where maybe there was 40,000 people, with half of that in the countryside. When we flew in to Tokyo, I will never forget seeing the lights from the plane, so beautiful. And the big buildings, which reminded me of New York. But there were so many people! That was a little scary.
Tyus told me that her coach, the legendary Ed Temple, made sure that his athletes’ lives were more than just running and jumping. He would tell his athletes to experience things, to go on sightseeing tours and see as much as possible. And being in the Olympic Village was eye opening, as she described in her autobiography, Tigerbelle: The Wyomia Tyus Story, co-authored by Elizabeth Terzakis.
Coming from Georgia and Tennessee, not knowing anything but “you’re black” and “You’re white,” and then seeing all these different hues and colors, all these different ethnicities, there was nothing I could do but grow. It made me have a better understanding of people in general – and of myself. Everybody always talks about the differences between blacks and whites, but the truth is, certain aspects of the black and white cultures in the South were pretty much the same: people who came from the farms ate mostly the same, dressed mostly the same, depending on their class. But in the Olympic Village, here were all these people who ate different foods and spoke different languages and word different clothes – they lived differently, and they had a different understanding of the how we lived.
Tyus told me how she could go so long without knowing that the world was so diverse. “It was such a growth period for me,” she said. “I didn’t know these things. How come nobody talked about these things in high school, I wondered.” Having a wide number of experiences and interacting with a diverse group of people became a basic tenet for success in Tyus’ life, and thought she needed her children to understand that. She made sure that she sent her kids to her home, and to her first husband’s home in Canada to experience different ways and thinking. She said her son and daughter were sometimes put off by the way their aunts and uncles talked, and smelled and acted. But their mother had this belief:
Knowing that someone who is so different from you is also a part of you makes you a stronger person. It helps you to be able to appreciate life, to really laugh at life, to see the things that people do as part of a culture. I wanted my kids to know that my dad’s side of the family is different from my mom’s side, and both are different from Duane’s family in Ohio and his grandmother who grew up in Tennessee. This is your family. This is part of you, so you should appreciate difference and not put other people down.
Of course, this tolerance is tested at times, and like mothers around the world, Tyus needs to balance principles with common sense. While race relations in America have improved significantly in some ways, they have stayed the same in others. Like many other black parents, she has had to provide uncomfortable advice to her children about how to behave in the presence of police, as she explains in Tigerbelle:
- If the police pull you over, you need to keep your hands on the wheel, you need to say ‘Yes sir’ and ‘No sir,’ and you need to say everything you’re going to do before you do it.
- You need to say: ‘Can I roll my window down?’ You need to say, ‘I am reaching for my wallet now.’
- You need to tell them which hand you are going to use to do it.
Her son is incredulous, but Tyus feels that in the 21st century it is still necessary for a person of color to be extra careful. She’s known this ever since she first moved to California, a place she knew would be very different from Griffin when she moved West as a 23-year-old – temperate weather, more glamorous, and more tolerant of difference. While that was generally true, Tyus still experienced the discomfort of being perceived as a maid in the elevator of her apartment complex, or stared at for swimming in the pool, as she noted in Tigerbelle.
Before I came out west, I thought it would be different—lots of people in the South thought that. To this day, people in Griffin will say to me, “California? Oh, you could have it so free there!” And before I moved, I agreed. California’s so open, I thought. But no. It’s not. Things are just more subtle than they are in the South. Because a lot of the people in California came from the South. And moving to California didn’t necessarily change their ideas. It just meant that they were surrounded by change and maybe they had to bend a little bit.
Unpleasant as that revelation is, Tyus gained this insight because she changed her environment, interacted with different people, reflected on what she understood, and revised her worldview.
Tyus is not an activist. She’s an introvert. She’s inquisitive. And thanks to a world of experience, encouraged by her parents and her mentors, like Ed Temple, she is very self aware and insightful about the world around her. Tyus is not just the first person ever to win back-to-back gold medals in the Olympic 100-meter sprint. She is a learner and a teacher – and we need more people like Wyomia Tyus than ever before.
“Every new experience brings its own maturity and a greater clarity of vision.” Indira Ghandi
What do you want to be when you grow up?
The classic question for children is supposed to evoke the innocent dreams of roles that represent the exemplary memes of the day: president, astronaut, engineer, baseball player, movie star. For Wyomia Tyus, her answer was admirable, but arguably limited:
“I wanted to be a nurse, or a teacher,” she told me. “I really didn’t know what I wanted to be, but I thought I had to say something.”
Thanks to a chance siting at a junior track meet in Fort Valley, Georgia, by the coach of the women’s track and field team of Tennessee State University, Ed Temple, Tyus could begin to dream bigger. Temple made another trip to Georgia to visit Tyus’ mother to convince her to allow her 15-year-old daughter to come to his summer training camps at TSU in Nashville, Tennessee, and train with the women’s team, the Tigerbelles. She was greeted by Temple and the world-famous Wilma Rudolph, the darling of the 1960 Rome Olympics, who sprinted to three gold medals.
Tyus didn’t know who Rudolph was, let alone what the Olympics were, so she was in for an education, not just about track, but about how to think about the rest of her life. “When I went to Tennessee State and saw these Tigerbelles, there was a woman majoring in math,” she told me. “I had never seen a woman teach math. ‘Women make money teaching math,’ I thought. ‘I want to be a doctor,’ another told me. ‘You should think about that.'”
This was the early 1960s, when women were not encouraged to dream about being anything other than the perfect wife for a good man. In an interview with Morning News Anchor Atlanta radio stations, V-103 and WAOK, Maria Boynton, Tyus explained the state of women athletes in America.
In the time I was in school from 1963 to 1968, there were only 8% of women going to college. I’m not talking about black women – 8% of women in the whole US of A that were in college. I feel very honored, very lucky and blessed that I had that opportunity. Today, your opportunities are a lot better, a lot greater. When I was competing, Mr. Temple would always say, “Now you have Title IX. And Title IX gave he opportunity for women to go to college, to get a scholarship at all major universities. You have the same rights that men have, that they have always had. When we were competing, we were Title IX.
Title IX is a federal civil rights law in the United States that was passed in June, 1972, which made discrimination on the basis of sex in educational institutions that received federal funding, illegal. It laid the groundwork for equal access to entry, financial assistance and opportunities for men and women in schools and universities across the country. And as schools began to invest more equitably in athletic opportunities for women, a whole generation of women in America were given the choice to participate and excel in sports. The copious number of gold medals for America in women’s soccer, softball, ice hockey, and track and field among many sports is thanks to Title IX.
But before Title IX, there were very few places that provided scholarships for women athletes. Tyus said that in the early sixties, Tuskegee University and the University of Hawaii had small women’s track programs. But only Tennessee State University was offering scholarships for women in any significant numbers. On top of that, parents were unwilling to send their daughters to universities to play sports. That idea was simply unfamiliar to most. But Coach Temple had the ways and the means to make it work, according to Tyus in her wonderful autobiography, Tigerbelle: The Wyomia Tyus Story, co-authored by Elizabeth Terzakis.
Mr. Temple was one of the few coaches who had the charisma and ability to convince parents to let their daughters run track. And once they did, he had the ability and fortitude to say to the girls, “you could be more than just a track star. This could propel you into your future. Track opened the doors for you, but education will keep them open.” He gave us a dream – something to look forward to. Most of us were coming from poor families, big families. Most of them came from families of nine, ten 0even thirteen or fourteen. Girls wanted to get out of that and make a better life for themselves, and their parents wanted the same. Mr. Temple gave them the opportunity. He saw possibilities for women way before Title IX – in fact, Mr. Temple used to say that his program was Title IX before Title IX. He had a vision, and he let us see it too.
As Temple explains in this video interview, he set very high expectations for the women on his team, in a most public way.
One of the things I stressed was education. After every quarter, I would get the grades of every girl from the registrar’s office. I’d get them in a room and call their name and go over every grade that they had. If you made a D, or a C, I’m going to talk about you in front of everybody. If you made the honor roll, I’m gonna give you credit. And after year two, that word would pass down to the new ones coming in. “Look now, you better get your schoolwork done, because he’s gonna talk about you.”
In addition to ensuring that his student athletes got a university education, he also made sure that they were supporting each other. He understood that there were so few in the country who could relate to the life of a female athlete at the time, particularly black female athletes, so he made sure they believed in the idea that united they stood, divided they fell. When a shoe company said they were sending Wilma Rudolph free running shoes, Temple made sure they sent many pairs of different sizes so others on the team could benefit. When Edith McGuire was taken around Tokyo by the press, expectant that she would be the next Wilma Rudolph in Tokyo, Temple made sure that Wyomia Tyus tagged along and saw the sights.
And he made sure that the senior students took care of the junior students, as she explained in Tigerbelle.
Mr. Temple arranged it so that there were always older girls there to support the younger girls and so that the younger girls got to be in contact with all the older girls instead of just a few. He knew that not everyone would connect in the same way, and he wanted each of us to be able to find someone we liked and could look up to who would help us.
These interactions between teammates, relationships forged in the fires of competition, led to life-long friendships, a sisterhood of Tigerbelles that continues to today.
Perhaps more than anything else, Coach Temple was a great teacher, someone who understood that the only person who could really effect significant change and growth was that person herself, as she explained powerfully in her book.
I think that Mr. Temple felt that he had done his best to prepare us for the world. He always wanted us to be our own people even if it meant bumping heads with him. If he didn’t agree, he wasn’t going to say anything, and if he did agree, he might say one thing, but not much more. Because his main question was always, “Is this what you want? Is this what you believe in?” As long as you weighed it out and thought about the consequences—what else could he ask for?
Some people felt he could have said more, tried to have more influence, but that was not the man he was. If he ever had said more, I would have listened to him, but nothing would have changed. I was still going to be saying what I said. I would say, “That’s me, Mr. Temple. You taught us to speak our minds.” Which to me meant he had been successful at doing the only thing that really mattered to him: making us feel comfortable being ourselves.