So what is it going to be like when the Olympics come to Tokyo next year when the 2020 Tokyo Olympics takes Tokyo by storm from July 24 to August 8. That’s when an expected 650,000 spectators are expected to arrive, so there are legitimate concerns for the average city denizen, who can’t get tickets to the Show and just wants to get to work on time.
I see three major acts by both public and private institutions to decrease congestion in Tokyo during the Olympics next year: shifting of public holidays, restrictions on the Tokyo expressways, and encouragement of changes to commuting behaviors.
Public Holidays:Tokyo is the Land of the Public Holiday. There are so many, I get stressed in June because there isn’t one, let alone two or three like we have in January, May, September, October and November. With hopes of easing congestion in Tokyo around the beginning and end of the Olympics, “Marine Day” is being moved a week later to Thursday, July 23 (day before opening day), while “Sports Day” (traditionally in October) will be moved to Friday, July 24. Additionally, “Mountain Day”, will shift a day early to Monday, August 10, the day after the closing ceremony.
Restrictions on Expressways: Drivers were frustrated to find they could not access the highway where they wanted to on July 24 and 26 as the Tokyo government enacted a large-scale highway test by closing some 30 entry points to the Metropolitan Expressway, including entrance and exit points near event locations, for example those near the new National Stadium and the site of the Olympic Village. They had hope to reduce traffic on the expressways by 30%, but traffic only diminished by about 7%. That has put more momentum behind plans for congestion pricing, where rates to enter the highway may rise by another 1,000 yen between 6 am and 10 pm.
Flex-Time: If you work for a global multi-national, particularly a technology company, then “work anytime, anywhere” is a cultural norm. Except for technology companies in Japan, the cultural norm may likely be, “if I don’t see you, then you’re not working, are you”. In other words, the idea of measuring performance on output, not on how many hours you are at your desk, has become a talking point among government officials and leaders upon passing of the “hatakaki-kata kaikaku kanren ho,” or the Act to Overhaul Laws to Promote Workplace Reform.
More specifically to the Olympics, the government is encouraging tele-work, and commuting during off-peak hours. The government is running a trial from late July through early September this year in which 2,800 employees at the Tokyo Metropolitan Government office were given laptops so the can work outside the office once a week during the times this year when the Olympics and Paralympics will take place next year. (One day a week only? Well, it’s a start.)
If you take the subway in Tokyo, you will see the ubiquitous posters of Tokyo Metro marketing their Pasmo Card and its point system. Take their trains and accumulate points and prizes! And from July 22 to August 2, and August 19 to August 30, you can get bonus points if you take their trains from 7~7:30 am (25 points!), 7:30~8:00 am (15 points), and 9:30~10:30 am (10 points).
N-Star, an evening news program on TBS, gave a breakdown of room availability in Tokyo and the surrounding prefectures on their Monday, July 15 broadcast. They reported that 46,000 hotel rooms in Tokyo have already been reserved by the IOC, sports federations and national Olympic committee members.
That’s 46,000 out of approximately 300,000 hotel rooms available in the Tokyo area, and that doesn’t include the rooms that are likely being set aside for Olympic sponsors, media and various other Olympic-related organizations.
For example, all 830 rooms in the Tokyo Bay Ariake Washington Hotel in Odaiba, where the media center will be located, are all reserved during the weeks of the Tokyo Olympics, and thus currently unavailable to the public.
There is an intent to release rooms to the public in the Fall, as the IOC and the various other organizations firm up the number of rooms they will actually need. But right now, it’s hard to find rooms to reserve now. N Star did a survey, looking at the prefectures surrounding Tokyo: Kanagawa, Chiba, and Saitama:
Kanagawa: There is, apparently, a luxury hotel in front of Kawasaki Station in Kanagawa prefecture, which is about 20 minutes from Tokyo Station by train, where you can reserve rooms during the Tokyo2020 Games. The most expensive hotel listed on Google Maps is the Kawasaki Nikko Hotel.
Chiba: A business hotel near Makuhari Hongo Station in Chiba prefecture, which is about 40 minutes from Tokyo Station, is reported to start taking reservations from August. No, I couldn’t figure out the name of the place.
Saitama: N Star looked at larger cities in Saitama like Kawaguchi, Urawa and Oomiya, only to come up in empty. Apparently, you have to go out as far as 50 minutes away as Kasukabe. They found a Japanese-style business hotel where you can reserve now.
N Star did provide recommendations for the flexible traveler:
Guest Houses: these are commonly frequented by non-Japanese, which they said would be good for Japanese who like these kind of inter-cultural interactions. Here is a link to Booking.com’s “10 Best Guest Houses in Tokyo.”
Capsule Hotels: TKP is a chain of capsule hotel they identified, which has a First Cabin brand. I stayed at one in Haneda Airport, which is reasonably priced and spotlessly clean. The picture they showed was much bigger than the traditional capsule hotel room, which is literally a space for a person to lay down, not to stand. Here is a link to Booking.com’s “10 Best Capsule Hotels in Tokyo.”
Leisure Hotel (Love Hotel): Love hotels, which you see scattered throughout Tokyo for their short-stay offerings, are traditionally for couples who are looking for a discreet place to commune. But with the demand for rooms so high in Tokyo, Love Hotels are a very real option for visitors and tourists seeking a clean, inexpensive place to stay. These accomodations are plentiful, often near train stations, and as the broadcast emphasized, are being marketed as clean, safe rooms for single women. Here is a link to Booking.com’s “10 Best Love Hotel’s in Tokyo.”
My book on the 1964 Tokyo Olympics is now available. And through July 31, you can buy the Kindle (ebook) version for 99 cents, or the equivalent in your region. I don’t mind if you buy the paperback version or even the hard cover if it is available on your Amazon site. Note, if you buy a Kindle version, please be careful that you are buying from the Amazon store your Kindle is registered. Click here to buy the book, and understand why I entitled it:
The Greatest Year in the History of Japan
How The Tokyo Olympics Symbolized Japan’s Miraculous Rise from the Ashes
They were called the Innocent Olympics, and the Happy Games.
But the 1964 Tokyo Olympics, a true turning point in Japan’s history, was not taking place in a vacuum. The world did not stop. In fact, the 1964 Tokyo Olympics was held in the midst of global turmoil so significant you may not believe what was happening as summer turned to autumn that year, particularly during those Olympic Games.
Read about those amazing events in the introductory chapter of my book – 1964: The Greatest Year in the History of Japan – which I am offering at this link.
After four-and-a-half years of research and writing, my book on the 1964 Tokyo Olympics will finally be published. The target date is July 8, 2019.
My publisher, Lioncrest Publishing, has designed a wonderful cover, which I have debuted here. I hope it conveys to you the excitement of those times, a moment when all of Japan hit the pause button for two weeks on their relentless drive to improve their nation and their lives, so they could reflect how far they had come, and still how far they hoped to go.
1964 was in fact only 19 years after Japan lay devastated and demoralized after losing the Pacific War. The 1964 Tokyo Olympics symbolized redemption, confidence regained, and a profound gratefulness that the world would come to them with open arms. And the world were pleasantly surprised to be welcomed too with a hearty embrace.
Ever since learning that his brother had died in an accident at a construction site related to the Tokyo Olympics, Kunio Shimazaki led the police on a wild goose chase, setting off low-level explosions across Tokyo in a run-up to the Games. When the novel’s hero, Inspector Masao Ochiai, confronts Shimazaki at a hiding place in Tokyo University, Shimazaki delivers his monologue:
Ochiai-san, do you know there is an underground passageway into the National Stadium? An underpass to all for the movement of players from underground into the world’s best stadium? The country has spared no expense in the making of it. Due to various pretexts though, the use of it was stopped. My older brother for the sake of constructing that unused underpass was forced into working shifts of sixteen continuous hours. In order to get through those shifts he turned to taking bad Philopon….and died. For the national honor, the country wasted huge amounts of money all while treating migrant workers like trash until they die, paying them only tens of thousands of yen. If we don’t change something here, the unfair gap between rich and poor will go on widening forever. And endlessly the same tragedy will repeat.
Those were lines from Asahi Television’s dramatized version of Okuda’s novel, about an event that never happened. And yet, this dialogue is being echoed today, about the working conditions of the construction sites for the 2020 Tokyo Olympics.
On May 15, 2019, the Building and Wood Workers’ International (BWI) along with the Japanese Federation of Construction Workers’ Union, Zenken Soren, released a highly publicized report entitled, “The Dark Side of the Tokyo 2020 Summer Olympics.” The report cites great concern regarding overworked and underpaid workers on the Olympic construction sites. In this Kyodo News report, BWI General Secretary Ambet Yuson summarized his concern:
The Tokyo 2020 Summer Olympics was Japan’s opportunity to address some of the long-running gaps within the construction industry in Japan, however, these problems have just got worse. Wages remain low, dangerous overwork is common, and workers have limited access to recourse to address their issues.
Mary Harvey, the CEO of the Geneva-based Centre for Sport and Human Rights, and goalkeeper on the 1996 US women’s Olympic soccer squad, told AP that we needed to pay attention to these labor issues.
To think this is going away is burying your head in the sand, and I’m concerned it’s going to get worse. The heat of the summer months is upon us while construction deadlines are trying to be met. Someone dying or committing suicide shouldn’t be acceptable to anyone. Everyone should be taking a serious look at the risks identified in BWI’s report and, by everyone, I mean everyone who is a stakeholder, including the IOC, the Japanese government and construction companies.
The report offers facts and assumptions, which I have organized in the following categories:
Labor Shortage and Overwork
“Japan is currently suffering from an acute labour shortage and this is particularly apparent in the construction sector, where, today there are 4.3 jobs available for every construction worker.”
“Workers on the New National Stadium reported working 26 days in a single month, and workers on the Olympic Village reported working 28 days in a single month.”
“Today one in four Japanese construction workers – approximately 800,000 – are over the age of 60, and the Infrastructure Ministry predicts that by 2025 the industry will face a shortage of 470,000 to 930,000 workers.”
“According to Labour Ministry figures there were 21 deaths from karoshi in 2017 in the construction sector, the second highest of all sectors.”
“…overwork itself creates severe safety risks, as fatigued workers are more likely to cut corners or make mistakes, putting themselves and their fellow workers in danger. One worker commented that he felt he is ‘always being pushed to meet the deadline,” while another said, “It’s not worth your life for this’.”
“Delays (In a variety of construction projects)… in a tight labour market will all translate into additional pressure on workers to meet deadlines, and a higher likelihood of unsafe working practices.”
Lack of Worker Rights
“Some workers were made to purchase their own personal protective equipment.”
“Workers also noted that they have become reluctant to raise their voice because managers do little to respond. ‘You point the issues out and request improvements, but this falls on deaf ears’. According to the workers, part of this problem is likely connected to the fact that the site foremen being dispatched neither have nor has sufficient training to do the work.”
“Two union leaders of Doken General Labour Union reported during the September 2018 International Forum that union organisers were harassed and intimidated by authorities when they attempted to reach out to workers in Tokyo National Stadium.”
Foreign Migrant Workers in Particular at a Disadvantage
“The number of migrant workers in the construction sector almost tripled between 2014-2017, with numbers now reaching around 55,000.”
“In the construction sector most of migrant workers are engaged through the Technical Intern Training Program (TITP). The TITP programme is supposed to provide training for migrant workers in key sectors with labour shortages; however, there has been widespread criticism of it as an exploitative scheme intended to render cheap labour.”
“TITP interns must be paid the legal minimum wage but it is rare that they are paid more, and this is currently set at less than half the average annual wage for construction (~US$40,000).”
“…it was reported that they (migrant workers) spoke no Japanese and communication was a challenge, particularly on OHS matters. Under Japanese law, employers must set up necessary procedures to ensure that health and safety procedures are established in a way that foreigners can understand.
In response to these reports, the Malaysian news portal, Malasiakini, called out to the Malaysian action to protect migrant workers in Japan.
We call for a guarantee from our Government that Malaysian workers’ rights and safety will be protected if they travel to Japan to work. This should include pre-departure orientation seminars on Japanese labour and safety law, and facilitating direct access to trade unions in Japan to ensure they can safeguard their rights on the job. The Malaysian Government must make sure that Malaysian workers are not trapped in a rights vacuum.
This report is likely a concern to the IOC and the Tokyo Olympic Organizing Committee. The IOC released a statement, saying “We take these issues very seriously and are committed to working with the relevant stakeholders to address them and find the appropriate solutions.”
But with the incredibly tight labor market in Japan, the IOC’s drive to decrease the Tokyo2020 budget, the increasingly tight deadlines for completion of Olympic venues, as well as competition for construction resources from all over the country, including reconstruction efforts in Tohoku in the aftermath of the 3.11 disaster, it is going to be hard to alleviate the pressure on the construction industry.
It’s a bright airy arena – the Musashino Forest Sports Plaza in Chofu, Tokyo. I attended the NHK Cup on Sunday, May 19, a national championships for artistic gymnastics in Japan, and it was exciting to watch the very best male gymnasts in Japan, and in the world.
Now, if only I could understand what Was going on.
I’m not a deep fan of gymnastics. I knew that Kohei Uchimura, the winner of the previous 9 NHK Cups, was unable to qualify this time around. I knew that one of the most promising young gymnasts, Kenzo Shirai, did poorly to qualify for the NHK Cup, so was not in good shape to win. But I had my guide book and was ready to watch a great competition.
The problem is, the arena – this new arena that opened up in November of 2017 – was so poorly outfitted electronically that it was impossible to know what was going on…unless you were really familiar with gymnastics and could recognize faces and names from a far.
As you can see in the photo at the top of this post, there was only a single large screen to my left. That screen basically provided an NHK feed of the tournament, except without any critical information, like the name of the gymnast being displayed.
In fact, spectators at this new 10,000-seat facility, which will house Olympic badminton, pentathlon fencing and Paralympic wheelchair basketball, were bereft of any basic information about what was happening before them, except for small digital signs at each event site on the floor.
It’s true, that artistic gymnastics, where six different disciplines are happening at the same time, can be hard for the casual fan to follow. But if the idea is to attract as many fans as possible, particularly casual fans, then providing basic information to the spectator is critical. At the most average arena in the United States, one would expect to see a jumbotron hanging from the ceiling over center court, where the most basic information about scores, player information and video replays can be provided.
But the experience at Musashino Forest Sports Plaza was frustrating at best for the casual observer. You give up to the fact that you have no idea which person is doing what, where and when.
From the sponsors’ perspective, one would hope that their company name and logo is highly visible. But the main arena in Musashino Forest Sports Plaza has no such electronic signage. Instead, small placards hung awkwardly off the edge of the first and second level stands.
If you believe that stadium and arenas should be designed for the spectator (as well as sponsors), then you will have issues with many sports venues in Japan. Most of the stadium and arena in Japan are owned by government authorities, and that they view these venues as cost centers, not profit centers. In other words, if there is a soccer stadium in some town somewhere in Japan, it will be very hard for a person with an idea to do anything other than soccer in that stadium, this despite the fact that concerts, obstacle sports racing, eSports and other such activities could attract many more and different people.
To change the conservative nature of stadium and arena administrators in Japan, the Japanese government through the Sports Agency have been pushing a plan to triple sports business revenue in Japan from JPY5.5 trillion yen in 2015 to JPY15 trillion yen in 2025. The Sports Agency want stadium and arenas to transform so that they can help contribute to those greater revenues.
Designed by committee, Toyota’s Japan Taxi becomes an expensive Olympic symbol.
That’s a damning headline, one that Olympic-haters love to see. News editors like it because they know readership will want to read and moan about the waste that the Olympics and other big-tent events incur. That’s why so many news channels picked up this May 22 Reuters story.
Toyota built a taxi that sticks out on the Tokyo roads – a black high-roofed automobile that boasts the Olympic and Paralympic logos – and they’re called “Japan Taxi”.
The Reuters article leads with the premise that the Japan Taxi has become a “high-priced icon of Tokyo’s budget-busting 2020 Olympic and Paralympic Games.” It goes on to state that the taxi was designed to answer too many stakeholder needs, including an air purifying conditioner, wheelchair ramp, liquefied petroleum and gas-hybrid engine – in other words, a Frankenstein-sort of taxi had been created. As a result, the car ended up retailing for over USD30,000, some USD7 to 8,000 more than the Toyota Crown that are gradually being replaced as taxis in Tokyo.
That is indeed a high price and Toyota admits to finding few interested buyers outside Tokyo and Japan. Toyota admits they are losing money on this, manufacturing only 1,000 of these cars a month.
According to the article, taxi drivers have expressed discontent, although reasons beyond an unwieldy rarely-deployed wheelchair ramp are not provided. Additionally, taxi operators are concerned subsidies from the city and federal governments will disappear after the Olympics, although it is unclear in the article how big that overall cost is.
But what does the number one stakeholder think – the ones who are transported in Japan Taxi?
I’ll start with a highly unscientific study of one – myself. I LOVE these taxis! And I suspect I’m not alone. They’re easy to enter and they’re spacious – a business-class taxi with economy fares. You can cart your luggage in with ease. They’re classic looking, harking back to the design of the big old London taxis. And those who are wheelchair bound appear to have found an easier option.
The video report on this Reuters story (below) quotes Josh Grisdale, a wheelchair resident of Japan, who commented on the fact that before Japan Taxi you had to rely on specialized vans. Now he says you see Japan Taxi on the street all the time. “The most important thing is to have something available when you need it,” said Grisdale, the Head of Accessible Japan. “Up till now, you’ve had to book way in advance to book a taxi, and that’s very difficult for people who are not from Japan.
All the way at the end of the article, Reuters admits that taxi distributors actually like their Japan Taxis because “they consume half the fuel of older vehicles and their anti-collision sensors have reduced accidents by 10%,” and that “Toyota made other tweaks when it addressed the wheelchair ramp problem. It also made the automatic sliding passenger door close 1.5 seconds faster, reduced rear windscreen wiper noise with an intermittent setting and lowered the money tray on the driver’s seat to reduce shoulder strain.”
If a news agency comes out with a story on Japan Taxi about significant taxpayer money being wasted on something that taxpayers don’t like, then fine. But my guess is that if you had a line of people waiting for taxis and the next two cars on the queue were a Japan Taxi and an older Toyota Crown (a perfectly fine car), the person first on line will likely be happy he’s not second.
On May 9, 2019, Tokyo2020 began a registration process that allows people living in Japan to select tickets to events with an intent to purchase. This registration ends on May 28.
If you are a resident of Japan – meaning you have an address and telephone number in Japan – you can participate in a lottery for tickets to the 2020 Tokyo Olympics. However, it is likely you will have to wait. Last night on the first day of registration, wait times were an hour or so. More frustratingly for some was navigating the closing process.
I waited for about 60 minutes, started the process, and somehow lost the connection. When I tried to re-establish the process, I ended up re-starting the count. Another 60 minutes to kill. According to this article, “180,000 applicants were simultaneously in a waiting line.”
The second time around, I selected tickets for opening and closing ceremonies, men’s basketball finals and a day of a bunch of track finals, which took me about 30 minutes to do. After pushing the complete button, I had to give final verification by calling a number, and I had about 2 minutes to do so, according to the site. Unfortunately, I got about 3 minutes worth of busy tone after dialing the number over ten times.
Somehow, I was able to figure out how to re-start the phone verification process, and in the end, persistence prevailed. At 11pm that night, I secured my place in the lottery. And so too, can you, if you live in Japan. According to the above-cited article, residents in Japan not only get first dibs, they get tickets that will be less expensive than those sold outside Japan, as ticket re-sellers tack on a handling charge of 20%. For a JPY300,000 ticket to the Opening Ceremony, that’s a hefty charge increase.
You have until May 28. Officials have emphasized and re-emphasized that the time you register and select events for the lottery is irrelevant. You have an equal chance of tickets whether you were the first or last person to register. First, get your ID, and then find a quiet time of the day (pre-dawn) to go to the site, and start picking events!
In my view, the streets in Barcelona are not suffocating with traffic. I was only in Barcelona for a few days in April, but the roads in the business districts are amazingly wide, and we were never slowed in our travels. When I walked the narrow paths of Gracia, a cozy neighborhood in the middle of Barcelona, I never felt squeezed by cars. I lived in Bangkok for 11 years. I know what bad traffic looks like.
But of course it is all relative. While Barcelona is no where near as hot, congested or polluted as Bangkok, for citizens of Barcelona, conditions are not as good as they should be. According to this VOX article by David Roberts of the University of Pennsylvania, Barcelona is the fourth-most population-dense city in Europe, is well under the World Health Organization’s recommendation for 9 square meters of green space per resident at 2.7 square meters, suffers from urban heat island effect at 3 to 8 degrees Celsius warmer than the region around it, and is considered one of the noisiest in the world.
One of the reasons for this poorer quality of life is due to decades of negligence by former totalitarian leader, Francisco Franco, After the generalissimo passed away in 1975, development in Barcelona began again, peaking with financing sparked by the Olympics, which may be another reason for the state of Barcelona today.
According to Samuel Rosenthal and his article, Olympic Cities and the Legacy of Infrastructure: Barcelona 1992 and Athens 2004, the planners for Barcelona were essentially taking advantage of global trends, including the desire for large cities to invest in urban renewal, and to also brand Barcelona as an exciting destination for tourists and global financing. In fact, Rosenthal explained that planners shifted attention from “publicly planned, small-scale infrastructural improvements to larger schemes funded by private investors.”
This is not unique to Barcelona. The organizers leveraged the Olympics to realize long-held plans for the development of Barcelona as would any other city. But as I wrote previously, these Games were so successful economically that it is often held up as the gold standard for an organization of an Olympiad, cited as The Barcelona Model. But one can argue that the Olympics triggered inflows of private capital that brought both benefits and detriments to Barcelona, as Rosenthal explains.
…this largely positive appraisal of the Barcelona Olympics belies the negative consequences of its planning strategy that have become evident in succeeding years. The regeneration of the waterfront, while touted as a positive outcome of the Games, has increased housing prices across the city, forcing many longtime residents to leave. Additionally, following the Barcelona Games, inflation in the city increased and unemployment rose. And on a larger scale the city branding approaches used for the Barcelona Olympics have increasingly placed control of the city in the hands of private agents. Generally, post-Olympic city planning in Barcelona has become less focused on the improvement of the lives of the city’s residents, and more attuned to strategies that seek to maximize the attraction of capital.
Part of the woes of urbanization and increased emphasis on development is a diminished prioritization of the working class. Economist Andrew Zimbalist, author of the fascinating book, Circus Maximus – The Economic Gamble Behind Hosting the Olympics and the World Cup, quoted Josep Maria Montaner, an architectural critic, in explaining how old housing and factories, landmarks of a different age, were demolished, and new development lacked any environmental or sustainability standards. Zimbalist then went on to explain how inflows of private capital led to gentrification.
Barcelona’s new urban zones were redeveloped with improved public services and, in some cases, direct access to the sea. These parts of the city became gentrified, and hand in hand with gentrification came higher prices. Higher prices meant that lower-income people had to relocate, and, more generally, plans for public housing were underfulfilled. One study noted the following impacts:
Strong increases in the prices of housing for rent and for sale (from 1986 to 1993 the cumulative increase was 139% for home sale prices and nearly 145% in home rentals)
A drastic decrease in the availability of public housing (from 1986 to 1992 there was a cumulative decrease of 5.9%)
A gradual decrease in the availability of private houses for rent (from 1981 to 1991 the cumulative decrease was 23.7%)11 Thus, like the experience with mega-events elsewhere, hosting the games in Barcelona was accompanied by a redistribution of living standards to the detriment of lower-income groups.
One can argue that the decrease in supply is being driven by a Silicon Valley start up called Airbnb, which is highly popular in Spain. For those who don’t know, Airbnb is a service that connects you with people who are offering accommodations in their own properties. The original premise of Airbnb was that you could rent out a person’s room, and you could spend time with the owner. Today, people and companies run businesses renting out apartments and houses to people who are looking for alternatives to hotels.
I spent a week in Madrid and Barcelona in April. In Madrid, I stayed in a room the owner lived in. He was out of town, but a guest occupied another room. It was a great experience as we got along well with the other occupant. In contrast, our Airbnb accommodation in Barcelona was owned by a couple who managed three properties, none of which they lived in. Overall, both experiences were great for us. But while Airbnb is a boon for tourists, it is to the detriment of local residents, as explained in this New Yorker article.
Nearly half the Airbnb properties in Barcelona are entire houses or apartments. The conceit of friendly locals renting out spare rooms has been supplanted by a more mercenary model, in which centuries-old apartment buildings are hollowed out with ersatz hotel rooms. Many properties have been bought specifically as short-term-rental investments, managed by agencies that have dozens of such properties. Especially in coveted areas, Airbnb can drive up rents, as longtime residents sell their apartments to people eager to use them as profit engines.
Caballé liked that Mercury, contrary to appearances, sold his voice instead of his image. “When he sat down at the piano to improvise, I realized that a true musician was before me,” she said. He made such a good impression that she agreed to meet him again at his house in London to record a demo.
Thus began a creative collaboration that resulted in an album called “Barcelona”, with three tracks sung by Mercury and Caballe, including the title track “Barcelona”. When the song came out in 1987, it hit #8 in the UK Singles Chart, peaking at #2 after Mercury passed away in 1991.
In the run-up to the 1992 Summer Olympics, Mercury was priming the world for the PR explosion to come for Barcelona, a city of sun and fun that was gearing up for its global coming-out party. Today, Barcelona is one of the most popular destinations in a country that is the third most visited in the world. And while city after city reject initiatives to bring the Olympics to their neighborhood, the 1992 Barcelona Olympics is often held up as one of the most successful Olympics ever.
Starved of investment by Spain’s autocratic leader, Francisco Franco, Barcelona was a congested and polluted city by the sea, whose aging manufacturing infrastructure crumbled during the poor economy of the 1970s and physically blocked the city’s denizens passage to the nearby Mediterranean Sea. Thanks to city plans accelerated by the requirements for the Olympics, investments into Barcelona’s transportation and communications infrastructure were made. According to Samuel Rosenthal and his article, “Olympic Cities and the Legacy of Infrastructure: Barcelona 1992 and Athens 2004,”
Barcelona renovated an existing stadium and created four Olympic areas with 4,500 apartments and 5,000 hotel rooms. In terms of infrastructure outside the immediate realm of the Games, the city constructed a new Ring Road to connect venues, two communication towers, new cultural centers and museums, expansions to the airport and the metro system, and five kilometers of new beaches.
As so few examples of economically successful Olympics exist, this example from 1992 is often called “The Barcelona Model” – in general, a scenario where a city and a country are able to leverage the Olympic brand to accelerate existing plans to develop the host city’s physical and service infrastructure. Or as economist Andrew Zimbalist describes, “Barcelona used the Olympics; the Olympics didn’t use Barcelona.”
Zimbalist explains that there were four factors for Barcelona’s success. (The headings are my words.)
Barcelona cool: In his book, Circus Maximus, Zimbalist described Barcelona in the early 1980s as “a hidden jewel. Its location, climate, architecture, and history meant that the city had a tremendous potential for tourism and business that had been unexploited for decades.” In fact, Zimbalist cited stars like Freddie Mercury who would visit the Catalonian center for its cool factor, and who added to the city’s secret cache. Barcelona was quietly becoming a popular destination for tourism and conventions. As Zimbalist wrote, “with a new airport terminal and forty new hotels in the city, the number of passengers at Barcelona’s airport almost doubled, from 5.46 million in 1985 to 10.04 million in 1992. Barcelona’s ranking as a tourist and business meeting destination among European cities improved from eleventh in 1990 to fourth in 2009.”
Improving economy: Zimbalist wrote that business was so good in Barcelona that unemployment dropped from 18.4% to 9.6% between the period of November, 1986 to July, 1992. Annual GDP growth was stuck under 1% for well over a decade from 1974 to 1985, which means that large infrastructure projects were few and far between. So when the Olympics rolled around, “the Barcelona economy was ready to receive and benefit from stimulus spending.” Unfortunately for Brazil and Greece, the opposite happened when their Olympics rolled around.
EU Membership: In 1986, Spain joined the European Economic Community (today called the European Union), which gave Spain access to broader opportunities in finance, trade and tourism across Europe.
The Olympics as Part of the Grander Plan: The most important reason that the Barcelona Olympics did not result in the hideous white elephants that we have seen recently in Sochi and Athens, among many others, is that “the Olympics were made to work for the plan. The plan was not created posthaste to work for the Olympics.” Most of the $11.5 billion budget 2000 dollars) was from private sources. Public funds were 40% of the entire budget, and most of the public spend were in projects already part of city plans that had existed for decades.
Part of grand plan of the city planners was to focus on four peripheral areas of Barcelona where investments for the Olympics would spur continued economic use. As Rosenthal explained, “It was also important that any infrastructure built specifically for the Games had a clear post-Olympic use,” so the planners chose four areas in the peripheries of the city where investment was needed: Montjuïc, Diagonal, Vall d’Hebron, and Poblenou.
The most dramatic and most praised of the changes took place in Poblenou, the eastern seaside part of Barcelona that was opened to the sea, and boasted two gleaming towers that initially housed the athletes as a central part of the Olympic Village, and then went on to become residences for the citizens of Barcelona. As Rosenthal wrote, “Newspapers lauded the ‘gleaming new Olympic village and beachfront’ which had replaced the ‘grimy industrial area that had blocked access to the sea for decades.'”
In 1992, Spaniards saw the Olympics as a symbol of progress and global integration. But it was also a chance to show off Barcelona cool, and help make the Capital of Catalonia a must-see destination. And nothing symbolized that more than the memorable cauldron lighting of the 1992 Barcelona Olympics.
At the end of the opening ceremony, held in the refurbished Estadi Olímpic Lluís Companys in the newly improved Montjuïc area, archer Antonio Rebollo pulled back on the arrow, feeling the tension in the bow, and the heat of the flame that flickered in the wind from his arrow’s tip. Rebollo could barely see the reflection of the silver cauldron beyond the wall of the stadium, but once he was oriented and certain of his angle, he released the bow string sending the flaming arrow into the summer night. The arrow travelled 230 feet up into the air and over the cauldron, setting the fumes alight.
They call it one of the greatest Olympic torch lightings ever, for what is also called one of the greatest Olympics ever.