When Soviet troops marched into Afghanistan in December, 1979, Juan Antonio Samaranch was Spain’s ambassador to the Soviet Union. After two years of cultivating a trusting relationship with Soviet leadership, Samaranch, an International Olympic Committee (IOC) member with a strong desire to become president of the IOC in 1980, was angered when the Spanish government expressed their support of the American call for an Olympic boycott.
As Andrew Jennings wrote in his book, “The New Lord of the Rings,” Samaranch was forbidden to attend the Moscow Olympics by his government, which could put his election to the IOC presidency in jeopardy. Certainly, he’d lose the Soviet vote. Samaranch hurriedly returned to Madrid and persuaded/strong-armed the Spanish National Olympic Committee to ignore the government and accept the IOC’s invitation to participate.
On Wednesday, July 16, 1980, three days before the start of the 1980 Moscow Olympics, Juan Antonio Samaranch was elected president of the International Olympic Committee, replacing Lord Killanin, who retired at the end of the 1980 Olympics.
Over 60 nations boycotted the 1980 Moscow Olympics in support of the American government’s protest of the Soviet Union’s invasion of Afghanistan, and some suspected that stronger leadership by Lord Killanin might have influenced fewer nations to boycott. As an AP article noted on June 10, 1980, Lord Killanin did not compare favorably in style to his predecessor, American Avery Brundage, whom Killanin had replaced after the 1972 Munich Olympics.
The reporter noted that when the West German National Olympic Committee voted in Duesseldorf on May 15, 1980, or when the United States Olympic Committee voted in Colorado Springs on April 12, 1980 to support the boycott, Brundage would not have stood for that, and instead would have met members of those Olympic committees and challenged them to stand up to their governments. Citing a long-timer reporter of the Olympic Movement, John Rodda of the London Guardian, the article explained what Brundage might have done.
If Brundage had still been president, he would have been in Duesseldorf for this meeting. If Brundage had still been around, and living up to his reputation, he probably would have been defying governments right and left at this movement. He was always the purist, depending the ideals of the Olympic Games as a supranational movement outside of governments and politics, uncompromising in his idealism and abrasive in his public comments. He never once faltered in this defense of the Olympic Charge in his 20 years as IOC president. Brundage, if true to form, might have gone to Colorado Springs to harangue the US Olympic Committee and call its leaders to ignore the White House and send athletes to Moscow. He might have gone to Dusseldorf. He might have been jet-hopping to Tokyo and Sydney, whipping into line NOCs of Japan and Australia.
David Kanin, who was a CIA Analyst in the American government during this time, agreed that different leadership was needed in these times, and that the IOC believed a more politically savvy person was needed at the top of the IOC. Kanin explained in a podcast called “Sport in the Cold War: Carter’s Olympic Boycott,” that one of the myths the 1980 Olympics exposed was that politics and the Olympics were separate. In fact, politics and the Olympics were coming together in a way that was financially lucrative for all involved.
(The 1980 Olympics) ended that fiction. And the best evidence of that was the movement away from Lord Killanin, who was from the old school, and I think a bit over his head, to Juan Antonio Samaranch of Spain, who was a seasoned diplomat. He wanted to get the Olympics for Barcelona and did. He understood geo-politics. He knew that the Games and politics were mixed. He knew and everybody else in the Olympic movement knew they could make a lot of money and get a lot of attention and a lot of influence by accepting that, and basically embracing the political side, even while they reject that publicly.
And while Samaranch could not strongarm the Soviet Union and her allies to participate in the 1984 Los Angeles Olympics, he was able to bring the world together again at the 1988 Seoul Olympics. At the next Summer Games, Samaranch presided over an Olympics in his home country, opening the doors wide to professionals in basketball with the introduction of the American Dream Team at the 1992 Barcelona Olympics.
The Olympics were again a party everyone wanted to join.
- The 1980 Moscow Olympics Part 1: The American Boycott
- The 1980 Moscow Olympics Part 2: The Comparison to 1936 Berlin
- The 1980 Moscow Olympics Part 3: Great Britain and the European Resistance
- The 1980 Moscow Olympics Part 4: Don Paige vs Sebastian Coe
- The 1980 Moscow Olympics Part 5: The Japan That Could Not Say No