A picture, they say, tells a thousand words. You could also say, it tells it in a thousand languages as well.
In 1964, as organizers were preparing for the arrival of tens of thousands of foreigners for the Tokyo Olympics, the Japanese were concerned with how to direct people to the right places and the right events with the least amount of error, particularly in a country where foreign language proficiency was poor.
The decision was to use symbols to show people where various places were, like the toilets, the water fountain, first aid and the phone. Symbols were also used to identify the 20+ sporting events on the schedule for the Tokyo Olympics. Due to this particular cultural concern, the 18th Olympiad in Japan was the first time that pictograms were specifically designed for the Games.
Over 50 years later, the symbols have become de rigeur for presentation in Olympic collaterols and signage.
On March 12, 2019, the day when officials announced that there were only 500 days to go to the commemcementof the 2020 Tokyo Olympics, they introduced the pictograms designed for the 2020 Games.
“I was thrilled with being able to participate in the history of Olympics,” said Masaaki Hiromura in this Asahi Shimbun article, a Tokyo graphic designer who designed the pictograms for the 2020 Games. “I was able to make them in which we can be proud of as the country of origin that first made pictograms for the Games.”
At the top of the post is a comparison of the symbols designed by Yoshiro Yamashita in 1964 (in gray), and the symbols designed by Himomura (in blue).
For 2020, as you can see below, there are far more sporting events…which means far more tickets. Those tickets go on sale in April.
Answers to caption question: 1 – athletics; 2 – fencing; 3 – wrestling; 4 – volleyball; 5 – canoeing; 6 – soccer; 7 – aquatics; 8 – weightlifting; 9 – artistic gymnastics; 10 – modern pentathlon; 11 – sailing; 12 – boxing; 13 – basketball; 14 – equestrian; 15 – rowing; 16 – hockey; 17 – archery; 18 – cycling; 19 – judo; 20 – shooting